The IT training company Pluralsight has been killing it. They have successfully grown overall billing at 57% in 2018 to over $200 million and landed 240 accounts with over $100K in annual billings. How did they do it? In this strategic analysis, I break down their investor presentation to highlight what they’re doing, why it’s working, and key takeaways for you including:

  • Pluralsight’s sales, marketing, and go-to-market strategy
  • Pricing and product tiers
  • Expense ratios
  • Growth strategy

I’m sure you will find this analysis useful. Please contact me if you have any questions.


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